Everything That You Know About Spam Is Wrong
Image: Vince Lamb At least, if everything you know about it is everything that I knew about it before last week. I attended an NTEN 501TechClub event where Brett Schenker of Salsa Labs spoke on how the large mail services identify Spam emails. It turns out that my understanding that it was based primarily on keywords, number of links and bulk traits is really out of date. While every mail service has their own methods, the large ones, like GMail and Yahoo!, are doing big data analysis and establishing sender reputations based on how often their emails are actually opened and/or read. You probably have… Read More »Everything That You Know About Spam Is Wrong